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Bone Fish White Label Dating Affiliate Programme

March 23, 2009

Newsletter: March 20th, 2009

Time to Twitter

Bone Fish Twitter Page Bone Fish Facebook Group

Another productive week has passed and as 2009 draws on, Bone Fish continues to make its mark in the ever-competitive world. In an attempt to stay at the forefront of the industry, not only is Bone Fish constantly striving to devise and implement ways to knowlegeably ensure that it stands out against the rest in terms of service, but lately it is also placing great emphasis on brand awareness and publicity.

And in the online world this is not necessarily a difficult feat. Better late than never, this week Bone Fish finally got up to scratch with its online social networking, and wholly embraced the latest internet phenomenon, "Twitter".

Bone Fish Facebook Group




Twitter is essentially a real time `micro-blogging` system. In English, this means that we (or you) can keep whoever we like informed regarding WHATEVER we want. New sites, new members, new affiliates... you name it, we can tell the world about it through Twitter. In fact, with Twitter it`s even possible to post specifics, such as social gatherings, dating news or even how we`re all feeling, and can ultimately quote and communicate to the world whatever we like.
What`s more, this brilliant tool is absolutely free and can only help to raise ones profile and that of their brand/site/company etc. It`s all very promising. I mean, everywhere you go the word on everyone`s lips is TWEETING!

But do you know exactly how it works? Well, there are 4 simple rules that we advise our affiliates follow when twittering with Bone Fish or anyone else:

Rule 1: Make your "tweets" interesting. Seek out like-minded parties and share real news.
Rule 2: Make your "tweets" brief but yet informative - tweets are actually limited to 140 characters ONLY.
Rule 3: Don`t embed HTML apart from hyperlinks.
Rule 4: Don`t overdo it - tweeting more than once a day could make it a `none event`. Unless something truly amazing happens that will captivate your audience, we advise that you keep it to yourself. You need to keep on-lookers interested and without a doubt, this won`t happen if you only tweet garbage.

To see how it all works why not visit us at: twitter.com/bonefish. Here you`ll be able to see what we`re up to, where Bone Fish is at, and see how we`re planning on progressing. What`s more, you should find that you can get a good feel for Twitter and its interface in a single session.

Admittedly, there are other copycat sites out there that can do pretty much the same thing as Twitter, but as yet, none are as popular. However, if you do fancy checking out what else is around, we advise that you scan through the likes of Pownce, Plurk, Plaxo and Jaiku. Be careful though, some sound like tropical diseases. But at least you`ll be pleased to know that at Bone Fish Towers we`re fully vaccinated against all of the above.

Until next week...


Kind regards


The Bone Fish Affiliate Team


Facing up to social networking

It`s not just "Twitter" that has enticed Bone Fish this week, but the popular and very widely used "Facebook" too. Since it`s opening to the general public in 2006, users have been able to join networks categorised by city, workplace, school and region to connect and interact with people from all four corners of the world.

Bone Fish Facebook Group


And now Bone Fish has it`s very own group on Facebook that - although at present is by invitation only - invites and encourages affiliates to post pretty much everything and anything they like, and interact with the team here in Gibraltar.

On our Facebook page we will also be looking at posting useful information and news, as well as images of what`s going on with the service and the staff, marketing videos and much more. Our new Facebook group is to be an extension of our new blog (found at http://blog.bone-fish.com/), and has been set up to let you have your say.


Did you get your FREE Traffic, Cash and Much More?

Last week we jogged your memory regarding Dating Ad Network http://www.datingadnetwork.com/. But for those of you that didn`t take heed of our tips for free traffic, cash and more, this week we`re going to tell you again.

Dating Ad Network is a top notch banner exchange network for dating websites that has recently launched a fantastic new platform for selling, buying and exchanging Dating Advertising.

Launched in May 2008, Dating Ad Network is a free and robust online advertising engine for companies and webmasters who run dating and singles matchmaking websites. It uses a state-of-the-art banner exchange system that offers a multitude of benefits, and really stands out against other exchange services of its kind. Because essentially, with these guys you should obtain a healthy exchange rate of 5:4 and will be given access to detailed traffic stats to help you keep tabs on how everything is coming along.

Based on the same proven ad-serving technology and run by the same dating advertising experts as Romance-Net, Dating Ad Network really is worth considering!

Because, with Dating Ad Network if you...

a) Need cash? Sell your ad spots at CPM rates!
b) Need traffic? Buy as much as you want!
c) Want FREE traffic? Then simply exchange your banner spots for free traffic.


What`s more, supported ad spots are available too (sizes: 468x60, 728x60 and 160x600), so come on - why not find out more at: http://www.datingadnetwork.com/.

Come on... what are you waiting for?

March 10, 2009

Newsletter: March 6th, 2009

Special Offers for Affiliates

It`s Friday again and boy has this week`s newsletter got some treats in store for you - two fantastic offers that should help to not only drum up copious amounts of traffic, but also offers that will guarantee that your sites gain the reputation and prestige that they deserve.

As usual, this week has flown by in the Bone Fish offices. More and more affiliates have been signing up and more and more members have joined the service and are now taking advantage of all that we have to offer. Free registrations are up, as is the conversion rate for just about all networks - and so it`s a job-well-done all round!



As such, and nearly being payday, you`ll be excited to know that this month`s figures are looking good and that there`ll be a wad in your wallet by mid week.


Monday will see all BACS payments go through, and payments by PayPal will take effect on Tuesday. Non-UK payments will also be processed to the bank on Tuesday, and - as with every month - cheques will unfortunately be dependant on little old Postman Pat (or for all of us in Gibraltar, Postman Pedro). But don`t despair, your commissions are very, very nearly there.

That`s about it for this week. But do keep reading. The offers below are a great way for you to move forward and we really can highly recommend both entities and promotions to all our affiliates. So go on, take a look for yourself and give some thought to giving them a shot.

Until next week...

Kind regards


The Bone Fish Affiliate Team


Trust Sells: Free WebSafe Shield Seal


Running a membership-based business in the online dating industry comes with its own unique set of rewards. But, although there is a surprising ease of entry into the market when working with Bone Fish Ltd (not to mention a massive appeal and our rewarding business model), some challenges do present themselves:


1. Differentiation from competitors.

2. Turning more of your site traffic into money.

Why do big companies spend so much on TV advertising that doesn`t deliver measurable results like the web does? It has a lot to do with brand perception and trust. Building brand trust with the customer is a major priority as it`s what keeps established brands on supermarket shelves year in, year out. Why is eHarmony so popular? It`s probably not because they have a better site or a better user base, it`s because they are known and trusted. They spend their money to appear larger than life. They pay their dues!


Great - but how does that help you?


The secret is to appear larger than you are, to appear trusted by outside authorities and to have good strong principals, ethics and transparency.


Bone Fish Ltd has organised a special deal with web trust and security company WebSafe Shield that will make your site appear larger and more trusted, immediately! As such - and as an affiliate of our programme - you are eligible to receive a FREE trust seal of your choice, FREE FOR 2 YEARS! No credit card required. Just select which one you like best from five options.
This is only for Bone Fish affiliates, and will be open only until Friday 13th of March. Get FREE web trust seal here.


Get FREE Traffic, Cash and Much More


Do you remember a few months backs we introduced you to Dating Ad Network: http://www.datingadnetwork.com/? Well, this top notch banner exchange network for dating websites has launched a fantastic new platform for selling, buying and exchanging Dating Advertising.



Launched in May 2008, Dating Ad Network is a free and robust online advertising engine for companies and webmasters who run dating and singles matchmaking websites. It uses a state-of-the-art banner exchange system that offers a multitude of benefits, and really stands out against other exchange services of its kind. Because essentially, with these guys you should obtain a healthy exchange rate of 5:4 and will be given access to detailed traffic stats to help you keep tabs on how everything is coming along.

Based on the same proven ad-serving technology and run by the same dating advertising experts as Romance-Net, for many of you out there Dating Ad Network really is worth considering!

Because, with Dating Ad Network if you...

a) Need cash? Sell your ad spots at CPM rates!
b) Need traffic? Buy as much as you want!
c) Want FREE traffic? Then simply exchange your banner spots for free traffic.

What`s more, supported ad spots are available too (sizes: 468x60, 728x60 and 160x600), so come on - why not find out more at: http://www.datingadnetwork.com/.

You certainly won`t regret it!